Privacy Policy
Last Updated: January 23, 2026
Cureus, Inc. (“Cureus,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you access or use our website, applications, publishing services, advertising services, and related products (the “Services”).
This policy applies globally. Jurisdiction-specific rights appear in:
If you do not agree with this Policy, please discontinue use of the Services.
1. Contact Us
2. Information We Collect
We collect the following categories of information.
2.1 Information You Provide
- Name, email address, password
- Institution, specialty, professional details
- Account profile information
- Manuscripts, reviews, ratings, and comments
- Communications with us (support, surveys)
2.2 Information Collected Automatically
Through cookies, pixels, tags, SDKs, device identifiers (with user consent where required):
- IP address, browser type, device type, OS
- Page views, clicks, scroll depth, session duration
- Unique advertising IDs, cookie IDs
- Ad impression logs
- Identity resolution data (hashed email or device match)
2.3 Information From Partners
We may receive pseudonymized or anonymized identifiers and analytics data from:
- Advertising networks (e.g., Google Ad Manager/AdX, Ziff Davis, DSPs/SSPs)
- Meta, LinkedIn, TikTok, and similar platforms
- Analytics providers
- Identity-resolution vendors
3. Registration & Profile Information
To author, review, rate or comment on articles, you must create an account and provide name, email, specialty, institution, and geographic information. We use this information to verify identity and professional affiliation.
4. How We Use Personal Information
We use personal information to:
- Provide and operate the publishing and platform services
- Improve site functionality and user experience
- Verify account integrity and prevent fraud
- Enable advertising personalization (with consent where required)
- Conduct analytics and measurement
- Run programmatic advertising (Google AdX, CPE campaigns)
- Deliver sponsored communications (based on consent)
- Comply with legal obligations
- Secure our Services
Where required, we rely on consent for advertising, analytics, identity resolution, cookie placement, and email marketing.
5. Cookies, Tracking Technologies & Identity Resolution
We and our partners use:
- Cookies (first- and third-party)
- Web beacons, pixels
- Device fingerprinting (with consent)
- Hashed email matching
- Probabilistic and deterministic identity graphs
- Your choices
- Our Cookie Consent Manager (banner)
- Via browser/device settings
- Industry opt-outs (DAA, NAI, EDAA)
- No non-essential cookies (including advertising, analytics, identity resolution) are activated without your consent, where legally %li required (EU/UK/CA).
6. Advertising & Sponsored Communications
6.1 Personalized Advertising
We may use your information—subject to consent where required—to:
- Deliver contextual and interest-based ads
- Measure ad performance
- Run CPE, CPM, CPC, native, or programmatic advertising campaigns
- Participate in real-time bidding (RTB) auctions
6.2 Sponsored Emails
With your separate opt-in consent, we send sponsored or partner emails. You may unsubscribe at any time.
6.3 Use of Email Information for Marketing & Advertising Custom Audiences
As part of our efforts to improve our services and provide relevant communications, we may use your email address for marketing and advertising purposes. This includes incorporating your email address into targeted audience lists on third-party advertising platforms such as Meta Platforms (Facebook and Instagram), LinkedIn, TikTok, Google Ads, and other major digital advertising networks.This practice allows us to deliver advertisements, promotions, and updates that are more relevant to your professional interests and prior interactions with our services.
How We Use Your Email on Advertising Platforms
When permitted by applicable law, we may share your email address with advertising platforms for the following purposes:
- Custom Audiences: To reach existing contacts with relevant advertisements or updates
- Lookalike Audiences: To identify potential new users who share similar characteristics with our existing audience
- Retargeting Campaigns: To display follow-up content to individuals who have previously interacted with our website, emails, or content
Before being uploaded, email addresses are typically hashed or encrypted using privacy-protective measures. Advertising platforms use this information solely for matching and campaign delivery purposes and do not disclose your email address to other advertisers or use it outside the scope of our campaigns, subject to their own privacy policies.
Your Rights, Choices, and Controls
You have the right to understand and control how your personal information is used. Depending on your state of residence, you may have rights under applicable U.S. privacy laws, including the right to opt out of certain targeted advertising activities.
You may exercise your choices by:
- Opting out directly with us by contacting: [email protected]
- Managing ad preferences through the privacy or ad settings on each platform, such as (but not limited to) Facebook, LinkedIn, or TikTok
We do not sell your personal information in the traditional sense. However, certain data-sharing activities for targeted advertising may be considered “sharing” under some state privacy laws, and we honor applicable opt-out requests as required by law.
7. Advertising, Marketing, and Analytics Partners
We allow third-party advertising partners to collect information about consumers’ interactions with our websites and services through cookies, pixels, SDKs, and similar technologies. These partners use this information to deliver advertisements, measure advertising performance, perform analytics, and, where permitted, provide interest-based advertising.
Our advertising partners (including but not limited to Everyday Health and Publisher Health / Longitude Leads) include companies that sell and serve advertisements directly on our platform, as well as partners that facilitate programmatic advertising through advertising technology solutions, including ad wrappers and demand-side platforms. These partners may collect identifiers such as IP address, online identifiers, device information, and browsing activity.
Under California law, the sharing of personal information for cross-context behavioral advertising may be considered a “sale” or “sharing” of personal information. We disclose personal information to advertising partners for these purposes, subject to your rights and choices described below.
Your California Privacy Rights
California residents have the right to:
- Opt out of the sale or sharing of personal information for cross-context behavioral advertising
- Limit the use and disclosure of sensitive personal information (where applicable)
- Access, correct, or delete personal information
- Not be discriminated against for exercising these rights
You may exercise your rights through the methods described in the California Privacy Rights section of this policy.
8. Third-Party Sharing
8.1 Vendors and Service Providers
We share information with providers who assist with:
- IT hosting, security, analytics
- Advertising and identity matching
- Manuscript management and fraud detection
- Customer support
8.2 DMD Healthcare Communications Network (HCN)
Cureus and this website is a member of the DMD Healthcare Communications Network (the “HCN”). HCN is owned and managed by DMD Marketing Corp (“DMD”) and is designed to enable DMD and HCN members to provide medically relevant business communications to authenticated health care professionals.
Your registration at this website includes registration with HCN. As a result, your contact and other professionally relevant information will be disclosed to DMD and each HCN member to provide you medically relevant content as described in the HCN privacy policy available at https://hcn.health/privacy-policy. The HCN privacy policy provides details on how to manage your information, including opting out of participation in the HCN.
To the extent that this site’s privacy policy conflicts with the HCN privacy policy, with respect to the use of this information by HCN, the conflict will be resolved in favor of the HCN policy. You may withdraw consent at any time through HCN’s privacy tools.
8.3 Clear Skies Ltd.
Cureus reserves the right to share personal information (including author names, email addresses and institutional affiliations) with Clear Skies Ltd. for the purpose of screening article submissions for paper mill activity. This data will not be shared or used for any other purpose by Clear Skies Ltd.
The Clear Skies Ltd. privacy policy provides additional details:
https://clear-skies.co.uk/privacy-policy. To the extent that this site’s privacy policy conflicts with the Clear Skies Ltd. privacy policy, with respect to the use of this information by Clear Skies Ltd., the conflict will be resolved in favor of the Clear Skies Ltd. policy.
8.4 Legal, Safety, and Corporate Events
We may share information:
- To comply with the law or respond to legal requests
- To protect rights, safety, and integrity
- In a merger, acquisition, or reorganization (with notice provided)
8.5 No Sale of Plain-Text Personal Information
We do not sell your plain-text identifiable information. Under CPRA, certain pseudonymized advertising disclosures may be considered “selling” or “sharing.” See Appendix B for opt-out options.
9. International Transfers
We transfer personal data globally and use safeguards such as:
- EU/UK adequacy decisions
- Standard Contractual Clauses
- Technical measures (encryption, pseudonymization)
We may transfer Personal Information to third-party service providers and sub-processors located outside of the United States, including in countries that may have different data protection laws than those in your jurisdiction.
In limited circumstances, Personal Information may be transferred to and processed in the People’s Republic of China, including in connection with our relationship with the Charlesworth Agency. Where such transfers occur, they are made solely for purposes related to providing our services and are conducted in accordance with applicable data protection laws.
Transfers of Personal Information to China are governed by the China Standard Contract for the Cross-Border Transfer of Personal Information and are subject to contractual safeguards designed to protect Personal Information and limit its use to authorized purposes.
10. Data Retention
We retain data only as long as necessary:
- Data Category Retention Period
- Account data Until account deletion + 2 years (audit/log obligations)
- Manuscripts/reviews as required for academic record and publishing integrity
- Advertising identifiers (until consent withdrawal or 24 months (whichever is sooner))
- Security logs 12–24 months depending on threat analysis
11. Security
We use administrative, organizational, and technical safeguards, including:
- Encryption in transit and at rest
- Limited-access controls
- Vendor due diligence
- Regular security assessments
12. Your Rights
Your rights differ depending on your location (see appendices). You may have the right to:
- Access your personal information
- Request deletion
- Correct inaccurate information
- Withdraw consent
- Opt out of advertising, cookies, and identity resolution
- Object to profiling
- Request data portability
Submit requests to: [email protected]
We verify all requests to protect user security.
13. Minors
We do not knowingly collect personal information from children under 13 (or under 16 in certain jurisdictions). If discovered, the data will be deleted.
14. Links to Other Websites
External websites are not controlled by Cureus.
We encourage you to review their privacy policies.
15. Changes to This Policy
APPENDIX A — UK/EU GDPR & PECR NOTICE
A.1 Data Controller
A.2 Legal Bases
We rely on:
- Contract — account creation and use of the platform
- Terms of Use
- Legitimate Interests — platform security, fraud prevention, non-intrusive analytics
- Consent — advertising cookies, identity resolution, custom audiences, sponsored emails
- Legal Obligation — recordkeeping, compliance
A.3 Your GDPR Rights
You may:
- Access your data
- Correct inaccuracies
- Delete your data
- Restrict processing
- Withdraw consent
- Object to profiling or marketing
- Request data portability
- Lodge a complaint with your supervisory authority
A.4 PECR (Cookies & Tracking)
We obtain prior consent for:
- Advertising and marketing cookies
- Third-party analytics
- Identity resolution technologies
- Cross-site tracking
Necessary cookies may still be used.
A.5 International Transfers
Handled through SCCs, adequacy, and supplementary measures.
APPENDIX B — U.S. STATE PRIVACY NOTICE (CCPA/CPRA, CPA, CTDPA, VCDPA, UCPA)
B.1 Categories Collected
Identifiers, professional info, internet activity, geolocation (coarse IP-based), audience segments, pseudonymous identifiers, and sensitive personal information (professional specialty, institution).
B.2 Your Rights
Depending on your state, you may access, delete, correct, or opt out of:
- Sale or sharing
- Targeted advertising
- Profiling decisions
- Appeal denied requests
Submit requests: [email protected]
B.3 “Sale” and “Sharing” Disclosure
APPENDIX C — CANADA PIPEDA NOTICE
Cureus adheres to PIPEDA principles including:
- Accountability
- Identifying purposes
- Consent
- Limiting use, disclosure, retention
- Safeguards
- Openness
- Accuracy
- Individual access
Contact [email protected] for requests.
APPENDIX D — CALIFORNIA SHINE THE LIGHT NOTICE (Civil Code §1798.83)
California residents may request:
- A list of categories of personal information disclosed to third parties for their direct marketing purposes during the preceding calendar year
- The names or categories of third parties receiving such information
To request this information: